Is Your Website Visible to AI?
Discover how often ChatGPT, Gemini, Claude, Grok, and Perplexity mention your website when users ask questions. AI Visibility shows whether AI assistants know about your brand and recommend it.
Included in every plan, starting at Starter ($19/mo).
How AI Visibility is measured
Your AI Visibility score (0-100%) combines three factors to show how well AI assistants know, recommend, and rank your website.
Knowledge Score
Does AI know your brand exists? We check if AI models have learned about your website without needing to search the web.
Recommendation Presence
When users ask questions in your industry, does AI recommend you? We test with real-world queries relevant to your category.
Position Score
Where does AI place you in its recommendations? We measure your average ranking position across multiple prompts.
Category-specific testing
Our prompts are tailored to your industry. E-commerce sites get shopping queries, SaaS gets tool recommendations, and so on.
How it works
A simple 4-step process to measure your visibility in AI-powered assistants.
1. Enter your domain
Provide your website URL. No login required for a basic scan.
2. We query AI assistants
Our system asks AI models questions relevant to your industry without mentioning your domain directly.
3. Analyze responses
We check if your website appears in AI recommendations, whether AI has knowledge of your brand, and where you rank among competitors.
4. Get your score
Receive your AI Visibility percentage along with your full AI-Readiness report.
Why AI Visibility matters now
Measure whether assistants mention you — something traditional SEO tools do not look at
See where AI recommendations may be sending people before they ever reach a search result
Know if AI assistants are sending you potential customers
Get actionable steps to improve AI Visibility
Track brand awareness in AI systems
Benchmark your AI presence across ChatGPT, Gemini, Claude, Grok, and Perplexity
How we measure AI Visibility
The measurement protocol, in full. Where something is not yet fixed we say so rather than leaving the row out — an unstated protocol cannot be compared against anyone else's.
Prompts per scan
prompt_countnot currently specified
How prompts are generated
prompt_generationnot currently specified
Whether you can see and edit the prompts
prompt_visibility_editabilitynot currently specified
Branded vs non-branded split
branded_vs_nonbrandednot currently specified
Country, language and location
country_language_locationnot currently specified
Interface queried
interface_consumer_or_apiAPI
Whether web search is enabled
web_search_enablednot currently specified
Model versions queried
model_versionsnot currently specified
Repeat samples per prompt
repeat_samplesnot currently specified
How run-to-run variance is handled
variance_handlingnot currently specified
What counts as a position
position_definitionnot currently specified
How a refusal is scored
refusal_scoringnot currently specified
How often measurements refresh
update_frequencynot currently specified
How long raw responses are kept
raw_response_retentionnot currently specified
Frequently Asked Questions
Answers to common questions about AI Visibility scoring and methodology.
AI Visibility is a metric that measures how often AI assistants (ChatGPT, Gemini, Claude, Grok, and Perplexity) mention your website when users ask relevant questions. It's expressed as a percentage score (0-100%), where higher scores mean AI assistants more frequently recommend your site.
The AI Visibility score combines three components: Knowledge Score (0-31): does the AI know about your brand without web search, Recommendation Presence (0-44): does the AI recommend your site when users ask relevant questions in your industry, and Position Score (0-25): where does AI rank you among competitors.
More users are asking AI assistants for recommendations instead of using traditional search engines. When someone asks ChatGPT, Gemini, or Claude for product recommendations in your industry, being mentioned can drive high-intent traffic to your site.
Focus on building genuine authority: create high-quality original content, build brand recognition, ensure your website is AI-readable, get mentioned on authoritative sites, and maintain accurate business information across the web.
AI Visibility checks responses from five AI assistants: ChatGPT (OpenAI), Gemini (Google), Claude (Anthropic), Grok (xAI), and Perplexity.
See exactly which AI assistants name your brand.
AI Visibility queries the assistants listed above on every scan. Included in every plan, starting at Starter ($19/mo).
AI Visibility is included in every plan. See /pricing for tier details.